Dubai will witness a spin of the traditional abaya when Abaya Couture, a new Emirati fashion label, launches its debut collection at Fashion Lounge on Friday, 3rd April.
Abaya Couture is a new high-end fashion label designed by Emirati designer Badr Al Budoor. Inspired by elegantly combining the aesthetics of mystical Arabia and European vogue, Budoor's first line is called Love Me Lots – a unique collection of abaya-cum-dresses.
More than a high-end label, Abaya Couture is a fashion statement. Inspired by lavish femininity, the collection takes its inspiration from romance with poufs, ruffles and bows. The designs incorporate three basic elements in each piece; quality, flair and individuality.
The birth of Abaya Couture and the official website – www.abayacouture.ae, will be celebrated with an exclusive fashion show and mocktail reception. The website is designed by Xische Studios, Abaya Couture's official website partner. Following the fashion show, guests will have a chance to order their own 'made-to-order' abaya. MAC is the official makeup provider for the launch and will be contributing select products towards the Abaya Couture gift bag.
Badr Al Budoor said:
"Abaya Couture is for women all over the world who would love to experience the mystique and beauty of the Emirati abaya. The concept originated from my frustration with the scarcity of chic experimental abaya designs, which was taking its toll on many trendsetters' wardrobes.
Abaya designs have certainly evolved over the past few years considering the inescapable restrictions, but now it's time for them to flourish. Today there is a desire for change and a more welcomed appetite for daring designs, which is where designers like myself come in.
Love Me Lots is for every contemporary woman with the confidence and poise to be a self-acclaimed princess who has a love for love."
Tel: Dina Zane, Marketing & PR Manager
Email: marketing@abayacouture.ae
Mobile: 00971-50-6501754
About Abaya Couture
Abaya Couture is a label born out of an idiosyncratic dame's frustration with the scarcity of experimental chic designs - a crucial element in every fashionista's wardrobe. The designs of the enigmatic Badr Al Budoor incorporate three basic elements in each piece; Quality, Flair and Individuality. Abaya Couture, more than being an upscale label, is a fashion statement.
About the Designer
The real-life persona of Badr Al Budoor remains shrouded behind a veil of secrecy. After almost a decade in design, inspired by all traditions of the Gulf, she continues to immerse herself in the infinite expressions of originality found in the global fashion centers of Europe. A glamorous, feminine bohemian who has fallen in love with the rag trade and is in rhapsody when experiencing the aesthetic beauty of the two worlds of mystical Arabia and European vogue being gracefully combined. A writer,a voyager, a musician and an artist, her designs capture her endless spirit and classical finesse.
Love Me Lots – The Debut Collection
Abaya Couture's first line is called Love Me Lots. Inspired by clear lavish femininity, Abaya Couture takes its inspiration from romance for the first season with poufs, ruffles and bows. Love Me Lots is for every contemporary dame with the confidence and poise to be a self-acclaimed princess who has a love for love.
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